Broadway Bound

1/4 Page Newspaper Ad

Client had a lot of information to list- quote placed over photo of a cute young girl and information listed on right side, with the main message of the ad running across both halves to anchor everything together.

Broadway Bound

1/4 Page Newspaper Ad

Client wanted message to run between photo and text on side in a vertical manner- use of slightly curved line to soften feel.

Countrywide Home Loans

Half Page Magazine Ad

Four color ad for local quarterly magazine- purple picked up from logo to enhance headline, large stock photo of picturesque house implemented to call attention to ad.

Gold Market

3 column x 4" Newspaper Ad

Valentine's Day ad for local jeweler- ring photos were supplied but in black and white. Tinted red to hide absence of color, couple came from a stock photo agency.

Jim Smith Chevrolet

Full Page Magazine Ad

Client wanted something loud to create excitement- use of fire effect on headline and car and use of "hot" colors to exemplify energy.

Lyndhurst

1/4 Page Newspaper Ad

Use of gradients to create the illusion that the ad is not simply black and white, various clip art inserted to dress up an otherwise boring and text-driven ad.

McGovern's Tavern

1/4 Page Newspaper Ad

Use of gradients from green to gray to black to create the illusion of a four color ad.

Roma Ristorante

1/2 Page Magazine Ad

Stock photo of couple depicts people having fun, photo of food from the restaurant, colors for the rest of the ad picked up from both photos.

Source 1 Mortgage

1/4 Page Newspaper Ad

Black and white ad that ad to stand out in a very crowded real estate section- large stock photo of house inserted to draw attention among large ads with tiny houses, 800-number placed in shaded box to show importance of information.

Styles

Full Page Magazine Ad

>Small cloting boutique wanted to create an ad wich comtained a picture of a woman scanned from a clothing tag and a list of all brands carried. Brands places on right side in list for to organize large amounts of text, coupon darkest element on the page to draw attention.

Sweet Cravings

Full Page Magazine Ad

Toyota of Hackensack

Full Page Magazine Ad

Ad for Car Shopper type of magazine needed to show a lot of cars and information in limited space- small clear fonts used with most important items in eye-catching colors.

Wasabi Sushi

1/4 Page Magazine Ad

Small sushi restaurant looking to attract new customers- subdued color used for calm atmosphere and stock clip art to catch the eye.

Wee Willie's

1/3 Page Newspaper Ad

Sports Bar needed to highlight unrelated specials- use of bursts to make smaller specials attract attention and use of boxes varying in opacity to denote items were of equal importance but unrelated.

Wine Outlet

1/4 Page Newspaper Ad

Large stock photo ran in backgrond of ad to draw attention, green picked up from photo.

2006 3rd Place- Best Ad Design, Weekly Division, Any Size- New Jersey Press Association

Wine Outlet

Full Page Magazine Ad

Client enjoyed previous newspaper ad design so much, same style utilized in a magazine ad, except a more colorful stock photo background was used.